The best Shopify FAQ apps to create your FAQ page
The best Shopify FAQ apps to create an FAQ page on your store, from HelpCenter to EasyFAQ, FAQuly and Insider Club, with their features and pricing.
A good FAQ answers your customers’ questions before they contact you. It reassures hesitant visitors and lightens the load on your customer service team. On Shopify, there are several options, from a simple native page to a forum where customers answer each other. This article helps you choose, then presents our pick of the best Shopify FAQ apps available on the App Store.
Do you need an app to create an FAQ?
Not necessarily. Most recent Shopify themes let you create an FAQ page with collapsible sections, no app required. An app becomes useful when you want search, display on product pages, analytics, multiple languages or a more complete help center.
The 5 types of solutions

1. Your theme’s native FAQ page
Create a page and add a collapsible content or FAQ section from the theme editor. It’s free and quick to set up. In return, you get no search or analytics and the features stay limited.
2. A dedicated FAQ app
The App Store offers several specialized apps that add an FAQ with categories, search and display on product pages. The layout is polished and questions are organized by topic. But the FAQ only covers the questions you’ve anticipated and you have to update it by hand.
3. A help center built into your support tool
Customer service tools like Gorgias offer a help center connected to your tickets. You can see which questions keep coming up and expand your FAQ accordingly, starting directly from the requests you receive. This option is mostly worth it if you already use the tool.
4. A chatbot
A chatbot like Tidio’s automatically answers common questions in a chat window, instantly and at any time of day. Its answers can lack nuance on complex questions and Google doesn’t see them.
5. A community support forum
A forum turns your FAQ into a living space. Customers ask their questions, other customers or your team answer them and every answer stays visible for those who come next. The FAQ grows on its own. Insider Club, our app, works this way.
As for the limits, the advanced features are on the paid plan and the forum needs a little setup at the start.
The best Shopify FAQ apps on the App Store
Features and prices were checked on the Shopify App Store on 21 October 2026. They may change, so check each app’s listing before choosing.
1. Insider Club, the FAQ your customers help write
One thing to know first is that Insider Club is our own app. It’s a forum built into your store that works as a living FAQ. Instead of trying to anticipate every question, you let customers ask their own and the best answers become a lasting resource.
The app includes the following features.
- Forum built into your Shopify theme, in your colors and fonts.
- Automatic sign-up for customers logged in with their Shopify account.
- Most-liked comments shown at the top of each discussion.
- Categories by topic (shipping, sizing, how to use, returns), public or reserved for your customers.
- Discussions hosted on your Shopify store, public or password-protected.
- Email notification as soon as a customer gets a reply.
- Direct links to the products mentioned in discussions.
- Automatic moderation with spam detection, banned words, reports and bans.
- Dashboard in the Shopify admin to see which topics keep coming up.
A classic FAQ answers the questions you already know about. Insider Club also answers the ones you didn’t anticipate, often thanks to other customers. Every new discussion then enriches the FAQ for those who come next.
There is a Free plan, then the Growth plan at $19.99 per month or $199 per year, with a 14-day free trial.
Discover Insider Club and start the free trial
2. HelpCenter (SB: Helpdesk, Live Chat & FAQs)
HelpCenter, developed by Shark Byte, is one of the oldest and most widely used FAQ apps on Shopify. It combines an FAQ page, a ticketing system and live chat.
Its FAQ page can be customized to match your brand and can be AI-assisted. The helpdesk handles tickets. Live chat comes with a unified inbox (email, chat, Messenger). Higher plans add product tabs and FAQ translation.
HelpCenter suits stores that want an FAQ and a first support tool in the same app. The free plan includes 5 FAQ articles and 10 tickets per month. Paid plans start at $5.99 per month according to published information, with more tickets and translations as you move up.
Discover HelpCenter on the Shopify App Store
3. EasyFAQ (Product FAQ Builder)
EasyFAQ, developed by Softmotive Infotech, lets you create FAQs for each product and for your whole store, then display them wherever you want.
Thanks to app blocks, these FAQs appear on product pages, collections or any other page. The app also offers dedicated FAQ pages with ready-to-use templates and adds FAQ schema for Google. The Pro plan adds AI-generated FAQs and unlimited FAQs.
It’s a good choice to start a product and store FAQ for free. The free plan goes up to 10 store FAQs and 5 per product. The Pro plan costs $3.99 per month according to the App Store.
Discover EasyFAQ on the Shopify App Store
4. FAQ & Accordion Pro
FAQ & Accordion Pro adds fully customizable accordion FAQ sections directly into your theme. The paid plan gives you unlimited FAQs and several accordion styles. You adjust colors, styles and behavior without code. The app adds JSON-LD markup automatically, integrates natively through app blocks and supports both multiple languages and accessibility.
It’s aimed at stores that want polished accordions on their pages and product pages. The free plan is limited to 1 FAQ and you can try the paid plan for free.
Discover FAQ & Accordion Pro on the Shopify App Store
5. FAQuly
FAQuly uses AI to generate structured FAQs from the content of your pages. You give it any URL, review and edit the result before publishing, then manage your drafts and publish to your store. The starter plan includes 30 generations per month, with more on higher plans.
FAQuly is of interest to brands that want to quickly create a first FAQ from their product pages. Prices start at $9 per month and a free trial is available.
Discover FAQuly on the Shopify App Store
6. Entrfy, Product FAQ Creator
Entrfy specializes in product-specific FAQs. You create a custom FAQ for each product page, with a design you can adapt to your brand. Everything is managed from the Shopify admin and multiple languages are supported.
Plans depend on the number of monthly FAQ views, to be checked on the App Store listing. The app is built for catalogs where each product raises different questions.
Discover Entrfy on the Shopify App Store
Summary table
| App | Type | Key features | Starting price |
|---|---|---|---|
| Insider Club | Community support forum | Living FAQ, customer answers, notifications | Free, then $19.99 per month |
| HelpCenter | FAQ and helpdesk | FAQ, tickets, live chat, AI | Free, then $5.99 per month |
| EasyFAQ | Dedicated FAQ | Product and store FAQs, app blocks, FAQ schema, AI | Free, then $3.99 per month |
| FAQ & Accordion Pro | Dedicated FAQ | Customizable accordions, JSON-LD, multilingual | Free (1 FAQ) |
| FAQuly | AI-generated FAQ | Generation from a URL, review | $9 per month |
| Entrfy | Product FAQ | FAQ per product page, multilingual | Based on views |
The solutions compared
| Solution | Cost | Updates |
|---|---|---|
| Native page | Free | Manual |
| FAQ app | Free to subscription | Manual |
| Help center | Included in the support tool | Manual |
| Chatbot | Subscription | Manual |
| Community support forum | Free to subscription | Automatic, thanks to customers |
That leaves FAQ markup, which several apps add to your pages. This schema helps Google understand your content, but since 2023 Google only shows FAQ rich results for a limited number of authoritative sites. So don’t choose an app for this feature alone.
Classic FAQ or forum, which should you choose?
The two work together. An FAQ app is a good fit for the questions everyone asks, such as shipping times or the return policy. A forum like Insider Club takes over for everything else, meaning specific questions about how to use a product, sizing or product combinations. Customers find an answer even when you hadn’t planned for the question and your team no longer has to answer the same question ten times.
If you add a forum, our guide to building a brand community explains how to launch it step by step.

How do you write a good FAQ?

- Start from the questions you receive by email, in messages and through support.
- Group them by topic, such as shipping, returns, sizing or how to use.
- Keep answers short and precise, with a link to the detailed page if needed.
- Update the FAQ regularly based on new requests.
If you have a forum, a recurring event like Question Friday helps you spot the questions that keep coming back. We explain how to run it in our article on community engagement ideas.
FAQ
How do I create an FAQ on Shopify without an app?
Create a page and add an FAQ section to it from your theme editor.
What is the best FAQ app for Shopify?
It depends on your needs. Choose HelpCenter or EasyFAQ for a structured FAQ and Insider Club for an FAQ that grows thanks to your customers.
Is there a free FAQ app?
Yes. EasyFAQ and HelpCenter both offer a limited free plan.
FAQ or forum, which should I choose?
An FAQ answers the questions you already know. A forum also answers the ones you didn’t anticipate.
An FAQ your customers help write
With Insider Club, customers ask their questions on your Shopify store and the answers stay visible for the customers who come next. Start the 14-day free trial.
- Customer support cost savings calculatorThe hours and dollars saved when your community answers your customers' repetitive questions.Use the tool – Customer support cost savings calculator
- Community previewPaste your store URL and see what your forum would look like, with your colors and your products.Use the tool – Community preview